Client: AIS Water
Project: AR enabled corporate booklet
AIS Water is a leading Australian Manufacturer of commercial swimming pool chlorination systems.
AIS Water is looking for an innovative means of standing out from its competitors.
AIS Water was introduced to UnifiedAR by their outsourced videographer who suggested “connecting” their new video testimonial content to their new corporate booklet which was about to go into production.
UnifiedAR worked with AIS Water, and their brochure designer, to integrate augmented reality video content to the corporate booklet and then link this AR video, via calls to action, back through to the AIS Water website enquiry form to help streamline their prospective customer’s sales journeys.
The deployment of the AR enabled corporate brochure proved quite successful and as such AIS Water chose to “upgrade” their adoption of integrated augmented reality marketing the following year by releasing an updated version of the corporate brochure in conjunction with their own branded augmented reality apps to further improve the end users brand journey.
The second version not only included the initial AR video testimonials but also a 3D model of one of their chlorinators, all delivered from print.